Browsing by Author Consolación Segura, Carolina

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Showing results 5 to 6 of 6 < previous 
Issue DateTitleAuthor(s)
Apr-2016How a sustainable message affects brand attributes?Huertas García, Rubén; Consolación Segura, Carolina; Mas Machuca, Marta
Jan-2020The Role of Sustainability in Brand Equity Value in the Financial SectorAjour El Zein, Samer; Consolación Segura, Carolina; Huertas García, Rubén