Please use this identifier to cite or link to this item: http://hdl.handle.net/2445/135565
Title: Integrating theories to predict clothing purchase on SNS
Author: Pujadas Hostench, Jordi
Palau i Saumell, Ramon
Forgas-Coll, Santiago
Matute Vallejo, Jorge
Keywords: Comerç electrònic
Xarxes socials
Imatge corporal
Teoria de la predicció
Estadística
Roba de vestir
Electronic commerce
Social networks
Body image
Prediction theory
Statistics
Clothing and dress
Issue Date: Jul-2019
Publisher: Emerald
Abstract: This paper aims to design and test a conceptual model integrating UGT, SIC, and TPB theories to identify the drivers that lead users to develop intentions to purchase clothing products through SNS (...)
Note: Versió postprint del document publicat a: https://doi.org/10.1108/IMDS-10-2018-0430
It is part of: Industrial Management & Data Systems, 2019, vol. 119, num. 5, p. 1015-1030
URI: http://hdl.handle.net/2445/135565
Related resource: https://doi.org/10.1108/IMDS-10-2018-0430
ISSN: 0263-5577
Appears in Collections:Articles publicats en revistes (Empresa)

Files in This Item:
File Description SizeFormat 
690052.pdf432.35 kBAdobe PDFView/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.