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http://hdl.handle.net/2445/150425| Title: | What Do News Aggregators Do? Evidence from Google News in Spain and Germany |
| Author: | Calzada, Joan Gil, Ricard |
| Keywords: | Premsa electrònica Cercadors d'Internet Mitjans de comunicació digitals Espanya Alemanya Electronic journals Web search engines Digital media Spain Germany |
| Issue Date: | Jan-2020 |
| Publisher: | Institute for Operations Research and Management Sciences |
| Abstract: | The impact of aggregators on news outlets is ambiguous. In particular, the existing theoretical literature highlights that, although aggregators create a market expansion effect when they bring visitors to news outlets, they also generate a substitution effect if some visitors switch from the news outlets to the aggregators. Using the shutdown of the Spanish edition of Google News in December of 2014 and difference-in-differences methodology, this paper empirically examines the relevance of these two effects. (...) |
| Note: | Versió postprint del document publicat a: https://doi.org/10.1287/mksc.2019.1150 |
| It is part of: | Marketing Science, 2020, vol. 39, num. 1, p. 134-167 |
| URI: | http://hdl.handle.net/2445/150425 |
| Related resource: | https://doi.org/10.1287/mksc.2019.1150 |
| ISSN: | 0732-2399 |
| Appears in Collections: | Articles publicats en revistes (Economia) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 695577.pdf | 867.25 kB | Adobe PDF | View/Open |
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