Browsing by Author Guzmán Ordóñez, Anabel
Showing results 1 to 2 of 2
| Issue Date | Title | Author(s) |
|---|---|---|
| 1-Dec-2024 | Analytical model to measure the effectiveness of content marketing on Twitter: the case of governorates in Colombia | Guzmán Ordóñez, Anabel; Arroyo Cañada, Francisco Javier; Lasso, Emmanuel; Sánchez Torres, Javier Alirio; Escobar Sierra, Manuela |
| 22-Jan-2024 | Digital Content Marketing Strategies for resource optimisation in e-Government platforms | Guzmán Ordóñez, Anabel |