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Mostrando resultados 1 a 4 de 4
Fecha de publicaciónTítuloAutor(es)
1-feb-2021Advertising and quality improving strategies in a supply chain when facing potential crisesLu, Lijue; Navas, Jorge
nov-2019An analysis of efficiency of time-consistent coordination mechanisms in a model of supply chain managementLu, Lijue; Marín Solano, Jesús; Navas, Jorge
feb-2022Lanchester duopoly model revisited: advertising competition under time inconsistent preferencesLu, Lijue; Navas, Jorge
18-nov-2019Strategic Interactions in Marketing: A Dynamic ApproachLu, Lijue