Please use this identifier to cite or link to this item:
https://hdl.handle.net/2445/189261
Title: | Platform price parity clauses and market segmentation |
Author: | Calzada, Joan Manna, Ester Mantovani, Andrea |
Keywords: | Política de preus Clàusules (Dret) Agències de viatges Condicions econòmiques Prices policy Clauses (Law) Travel agencies Economic conditions |
Issue Date: | Sep-2022 |
Publisher: | Wiley |
Abstract: | Price parity clauses (PPCs) are widely adopted by online platforms to force client sellers not to lower their prices elsewhere. We investigate under what conditions online travel agencies (OTAs) decide to apply PPCs, and how this affects hotels' listing decisions on OTAs. We find OTAs adopt PPCs when there is a sufficiently large competitive pressure in the market, either between OTAs, or between hotels (or both). PPCs allow OTAs to charge higher commission fees to hotels, which can respond by delisting from certain OTAs, thereby segmenting the market. We also find that consumers and hotels generally lose out with PPCs. |
Note: | Versió postprint del document publicat a: https://doi.org/10.1111/jems.12467 |
It is part of: | Journal of Economics & Management Strategy, 2022, vol. 31(Fall), num. 3, p. 609-637 |
URI: | https://hdl.handle.net/2445/189261 |
Related resource: | https://doi.org/10.1111/jems.12467 |
ISSN: | 1058-6407 |
Appears in Collections: | Articles publicats en revistes (Economia) |
Files in This Item:
File | Description | Size | Format | |
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718884.pdf | 498.61 kB | Adobe PDF | View/Open |
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