Sánchez-Turón, IreneElgoibar, PatriciaCruz Cázares, Claudio2025-08-272025-08-272025-06-27https://hdl.handle.net/2445/222793Idiosyncratic deals (i-deals) are voluntary, customised agreements between employees and employers requested to meet individual needs. As a managerial tool, i-deals have become essential in today’s work environment to attract, motivate and retain talent. This paper explores the evolution of i-deals research from its inception in 2001 to 2023. It combines a bibliometric performance analysis and science mapping of 192 articles from the Web of Science (Study 1), alongside a content analysis of the 30 most impactful publications (Study 2). Key findings reveal significant theoretical and methodological gaps, critically discussed across both studies. ( ... )24 p.application/pdfengcc-by (c) Sanchez-Turon, I. et al., 2025http://creativecommons.org/licenses/by/4.0/Anàlisi de dades de panelPlanificació estratègicaReaccions d'intercanviEconomia d'empresaBibliometriaPanel analysisStrategic planningExchange reactionsManagerial economicsBibliometricsinfo:eu-repo/semantics/article7588382025-08-27info:eu-repo/semantics/openAccess