Institutional influence on cross-border alliance development : Renault-Nissan strategic partnership

Abstract

Nowadays, strategic alliances are a valuable option for firms to pursue various benefits, including growth opportunities, risk hedging, etc. International alliances are of particular interest since represent one of the quickest ways to join a foreign market and can help with economies of scale as well as access to external resources. The Institution-based view depicts one of the strategic management lenses for the better examination of the strategic alliance activity. It has been agreed that institutions greatly influence performance rates, which are utilized for alliance assessment. Using the Renault-Nissan alliance, the prominent strategic partnership, as a case-study method object, this Master Thesis aims to analyse the institutional paradigm impact on the alliance development and contribute to deeper knowledge about both the Renault-Nissan partnership and the Institution-based view. Additionally, the framework of causal relations between the institutional influence, managerial decisions in response, and outcomes for the alliance is elaborated.