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Si us plau utilitzeu sempre aquest identificador per citar o enllaçar aquest document: https://hdl.handle.net/2445/220326
Development of an Online Vintage Store with an AI Fitting Room
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This thesis revolves around the idea of creating an online second-hand vintage store with an AI
fitting room in Spain. This is an innovative solution to address the need for good priced
fashionable clothing that contributes towards circularity goals as well as reduces the number of
returns on online purchases thanks to an AI tool. With this tool, you can check how an item of
clothing will fit your specific body by adding your measurements to the system, which creates
an online model that tries on the item of clothing. The study's goal is to analyze the feasibility
of the business idea through extensive market research, competitive analysis, and market
viability evaluations. Key research topics include estimating customer demand, discovering
competitive advantages, and forecasting the company's viability. The research will use both
qualitative and quantitative methodologies to gain insights from potential consumers, industry
experts, and secondary data sources. This study will further the subject of entrepreneurship by
offering insights into starting a successful firm in the second-hand clothing market and its
potential market effect.
Descripció
Treballs Finals del Grau d'Empresa Internacional, Facultat d'Economia i Empresa, Universitat de Barcelona, Curs: 2024-2025 , Tutor: Carla Serra Galindo
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CASSIDY BUENO DE LOS RÍOS, Corina. Development of an Online Vintage Store with an AI Fitting Room. [consulta: 26 de novembre de 2025]. [Disponible a: https://hdl.handle.net/2445/220326]