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http://hdl.handle.net/2445/132834
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DC Field | Value | Language |
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dc.contributor.author | Nogueira, Sarah O. | - |
dc.contributor.author | Tigova, Olena | - |
dc.contributor.author | Castellano, Yolanda | - |
dc.contributor.author | Mons, Ute | - |
dc.contributor.author | Kyriakos, Christina N. | - |
dc.contributor.author | McNeill, Ann | - |
dc.contributor.author | Trofor, Antigona C. | - |
dc.contributor.author | Zatoński, Witold | - |
dc.contributor.author | Fong, Geoffrey T. | - |
dc.contributor.author | Fernández Muñoz, Esteve | - |
dc.contributor.author | Przewoźniak, Krzysztof | - |
dc.contributor.author | Fu Balboa, Marcela | - |
dc.contributor.author | Vardavas, Constantine I. | - |
dc.contributor.author | Demjén, Tibor | - |
dc.contributor.author | Tountas, Yannis | - |
dc.contributor.author | Quah, Anne C. K. | - |
dc.date.accessioned | 2019-05-08T10:51:11Z | - |
dc.date.available | 2019-05-08T10:51:11Z | - |
dc.date.issued | 2018-02-01 | - |
dc.identifier.issn | 1617-9625 | - |
dc.identifier.uri | http://hdl.handle.net/2445/132834 | - |
dc.description.abstract | INTRODUCTION This study aims to describe the degree of smokers' loyalty to a specific brand of tobacco products and the variables related to choosing a specific brand among smokers in six European countries. METHODS A cross-sectional analysis was conducted for a representative sample of adult smokers from Germany, Greece, Hungary, Poland, Romania, and Spain (approximately 1000 smokers per country). The prevalence of smokers' having a usual brand of cigarettes smoked (factory-made or roll-your-own cigarettes), the brand of choice, the factors for choosing a specific brand and the degree of loyalty to that brand (not at all, a little, somewhat and a lot) were assessed by country, sociodemographics and smoking-related variables. RESULTS In total, 86.6% of the smokers reported having a usual brand. In three out of the six countries, one brand holds the loyalty of between 17.8% and 24.5% of the smokers that reported having a usual brand for factory-made cigarettes. Most participants reported being loyal 'a lot' to their brand of choice (44.4%). The reasons most reported for choosing a cigarette brand were the taste (83.2%) and the price (51.7%). CONCLUSIONS Brand loyalty is high among factory-made and roll-your-own cigarette smokers in six European countries. Future research on longitudinal trends of brand loyalty to evaluate the effect of tobacco control policies in these European countries is warranted. | - |
dc.format.mimetype | application/pdf | - |
dc.language.iso | eng | - |
dc.publisher | BioMed Central | - |
dc.relation.isformatof | Reproducció del document publicat a: https://doi.org/10.18332/tid/99116 | - |
dc.relation.ispartof | Tobacco Induced Diseases, 2018, vol. 16, num. Suppl 2, p. A12 | - |
dc.relation.uri | https://doi.org/10.18332/tid/99116 | - |
dc.rights | cc-by (c) Nogueira, Sarah O. et al., 2018 | - |
dc.rights.uri | http://creativecommons.org/licenses/by/3.0/es | - |
dc.source | Articles publicats en revistes (Ciències Clíniques) | - |
dc.subject.classification | Tabac | - |
dc.subject.classification | Fumadors | - |
dc.subject.classification | Enquestes | - |
dc.subject.classification | Països de la Unió Europea | - |
dc.subject.other | Tobacco | - |
dc.subject.other | Cigarette smokers | - |
dc.subject.other | Surveys | - |
dc.subject.other | European Union countries | - |
dc.title | Cigarette brand loyalty among smokers in six European countries - findings from the EUREST-PLUS ITC Survey | - |
dc.type | info:eu-repo/semantics/article | - |
dc.type | info:eu-repo/semantics/publishedVersion | - |
dc.identifier.idgrec | 689312 | - |
dc.date.updated | 2019-05-08T10:51:11Z | - |
dc.relation.projectID | info:eu-repo/grantAgreement/EC/H2020/681109/EU//EUREST-PLUS | - |
dc.rights.accessRights | info:eu-repo/semantics/openAccess | - |
dc.identifier.pmid | 31516466 | - |
Appears in Collections: | Articles publicats en revistes (Ciències Clíniques) Articles publicats en revistes (Institut d'lnvestigació Biomèdica de Bellvitge (IDIBELL)) |
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689312.pdf | 162.26 kB | Adobe PDF | View/Open |
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