Decision making and erotic stimuli: An evolutionary perspective

dc.contributor.authorGracia Ramos, Ma. Carmen
dc.contributor.authorHuertas García, Rubén
dc.date.accessioned2018-11-27T10:33:31Z
dc.date.available2018-11-27T10:33:31Z
dc.date.issued2016-02
dc.date.updated2018-11-27T10:33:32Z
dc.description.abstractExposing individuals to erotic stimuli modifies perceived time horizons, causing subjects to assign greater value to the present than the future. This can be explained by different models, including the theory of visceral factors and evolutionary psychology. Specifically, evolutionary theory analyses the latest reasons as explanatory variables of this behaviour. An evolutionary perspective was used to perform two experiments where individuals were exposed to pictures containing erotic stimuli. The first experiment, in which both men and women took part, shows that the influence of such stimuli on risk perception is different in the two sexes. The second experiment, in which only women took part, shows that female risk perception varies according to the subject's aims in a relationship.
dc.format.extent11 p.
dc.format.mimetypeapplication/pdf
dc.identifier.idgrec655296
dc.identifier.issn2444-9695
dc.identifier.urihttps://hdl.handle.net/2445/126478
dc.language.isoeng
dc.publisherElsevier España
dc.relation.isformatofReproducció del document publicat a: https://doi.org/10.1016/j.reimke.2015.08.001
dc.relation.ispartofSpanish Journal of Marketing - ESIC, 2016, vol. 20, num. 1, p. 30-40
dc.relation.urihttps://doi.org/10.1016/j.reimke.2015.08.001
dc.rightscc-by-nc-nd (c) ESIC & AEMARK, 2016
dc.rights.accessRightsinfo:eu-repo/semantics/openAccess
dc.rights.urihttp://creativecommons.org/licenses/by-nc-nd/3.0/es
dc.sourceArticles publicats en revistes (Empresa)
dc.subject.classificationEstudis de gènere
dc.subject.classificationPsicologia del desenvolupament
dc.subject.classificationPresa de decisions
dc.subject.otherGender studies
dc.subject.otherDevelopmental psychology
dc.subject.otherDecision making
dc.titleDecision making and erotic stimuli: An evolutionary perspective
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion

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