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cc-by-nc-nd (c) Jiménez Iglesias, Lucía et al., 2018
Si us plau utilitzeu sempre aquest identificador per citar o enllaçar aquest document: https://hdl.handle.net/2445/121349

User experience and the media: the three­-click rule on newspaper websites for smartphones

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Introduction: access to online information is carried out throughout smartphones, so is basic that newspapers websites for these devices are designed from a user experience perspective. This work aims at determining the number of clicks that users are willing to do in order to get the content they are looking for. Methodology: User tests are carried out to observe users' performance and reactions while navigating these websites. The methodological approach is a concurrent design based on triangulation and it includes the collection of quantitative and qualitative data. Results: The number of clicks is not related to failure but it is associated with the perception of difficulty. Discussion and Conclusions: It is advisable for newspapers' mobile websites to include a search engine which allows users to access information straightaway.

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JIMÉNEZ IGLESIAS, Lucía, AGUILAR PAREDES, Carlos, SÁNCHEZ, Lydia, PÉREZ-MONTORO, Mario. User experience and the media: the three­-click rule on newspaper websites for smartphones. _Revista Latina de Comunicación Social_. 2018. Vol. 76, núm. 595-613. [consulta: 14 de gener de 2026]. ISSN: 1138-5820. [Disponible a: https://hdl.handle.net/2445/121349]

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