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Please use this identifier to cite or link to this item: https://hdl.handle.net/2445/226883
Tech startups and general data protection regulation: an empirical exploration of compliance challenges
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Abstract
Purpose – This study investigates specific challenges that tech startups in Catalonia face in complying with the
General Data Protection Regulation (GDPR) from the perspective of Technology-Organization-Environment
(TOE) framework. It also examines how factors such as startup’s size, age, and sector influence compliance
experiences.
Design/methodology/approach – A mixed-methods approach was employed, combining survey data from 107
Catalonian tech startups with in-depth interviews with senior executives from three startups to provide
qualitative insightsfor triangulation. GDPR compliance challenges were analysed using regression analysis and
One-Way ANOVA.
Findings – The results of the study underscore the interconnected nature of GDPR compliance challenges,
revealing that staff training mediates the relationship between regulatory and technical complexities and
compliance costs. While compliance costs, regulatory complexity, and technical complexity are viewed as
significant challenges of equal importance, staff training is not considered a primary concern for Catalonian
startups. Additionally,factorssuch asthe startup’ssize, age, and sectorsignificantly influence how these challenges
are perceived and addressed, with smaller, younger, and non-tech startups experiencing greater difficulties.
Research limitations/implications – Relatively smallsample size and geographic focus on Catalonia potentially
limit generalizability of the findings.
Practical implications – The findings have implications for startups, policymakers, and industry regulators,
emphasizing the need for simplified regulatory guidance, accessible technical support, and tailored compliance
training programs for startups.
Originality/value – This study fills a literature gap by applying the TOE framework to explore regulatory
adoption challenges by tech startups. It reveals how staff training mediatesthe effect of regulatory and technical
complexities on compliance costs highlighting the role of organizational capabilities in regulatory adoption.
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SMIRNOVA, Yelena and TRAVIESO-MORALES, Victoriano. Tech startups and general data protection regulation: an empirical exploration of compliance challenges. Journal of Small Business and Enterprise Development. 2025. Vol. 32, num. 8, pags. 54-82. ISSN 1462-6004. [consulted: 11 of June of 2026]. Available at: https://hdl.handle.net/2445/226883