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Si us plau utilitzeu sempre aquest identificador per citar o enllaçar aquest document: https://hdl.handle.net/2445/122915

E-banking in Colombia: factors favouring its acceptance, online trust and government support

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The purpose of this paper is to examine the adoption of e-banking in Colombia, including a comprehensive analysis of consumer trust in this type of transaction and of the impact of the current government policy to promote e-commerce. An empirical investigation based on the UTAUT2 model collected data from throughout the country to develop 600 online questionnaires.

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SÁNCHEZ TORRES, Javier Alirio and ARROYO CAÑADA, Francisco Javier. E-banking in Colombia: factors favouring its acceptance, online trust and government support. International Journal of Bank Marketing. 2018. Vol. 36, num. 1, pags. 170-183. ISSN 0265-2323. [consulted: 7 of July of 2026]. Available at: https://hdl.handle.net/2445/122915

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