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Please use this identifier to cite or link to this item: https://hdl.handle.net/2445/175808
Consumer Preferences for Olive-Oil Attributes: A Review of the Empirical Literature Using a Conjoint Approach
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During the last decade, olive oil consumption has experienced a major breakthrough in the
world, not only in producing countries but also among those who are not. Undoubtedly,
this growth in consumption is a consequence of the consolidation of a cultural phenomenon
established between the main producing countries (Spain, Italy and Greece), owing to the
so-called Mediterranean diet1; a food concept that provides important health benefits and of
which olive oil is one of the main components. The recent recognition of United Nations
Educational, Scientific and Cultural Organization (UNESCO) — it has declared to the
Mediterranean diet ‘the intangible cultural heritage of humanity’— offers promising
perspectives for the Mediterranean diet in the coming years...
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JIMÉNEZ-GUERRERO, José Felipe, et al. Consumer Preferences for Olive-Oil Attributes: A Review of the Empirical Literature Using a Conjoint Approach. Chapter 12 in: Boskou. Dimitrios. 2012. Olive Oil - Constituents. Vol. Quality, num. IntechOpen. [consulted: 13 of August of 2026]. Available at: https://hdl.handle.net/2445/175808